Website Navigation Design
My single most important design element has always been and continues to be website navigation or as I have called it for years "the navbar". A website without a good navbar is like a car without a steering wheel. Going to a website and not understanding where to go next can only hurt the site in question. There already is a learning curve when you go to a new website. You have to figure out what they have and where you want to go next. If this process is a complicated one then the user will just leave. I have left many a website for this simple reason. If you don’t care enough about me as a user to provide good navigation then I don’t have time for your site.
That’s why doing a website usability test is an important aspect to web design. It tells you what people like and dislike about your website. Usability Testing tells you how accessible your website is. By testing your site and recommending improvements you will learn how to make it easier for humans and robots to navigate your website. What makes for good usability is good site design architecture, accessibility, user interface design, w3c compliant and seo. We believe in the less is more design architecture which means your site should be clean, uncluttered and easy to follow.
In creating your websites navbar there is no right and wrong. For the most part it is common sense. The easier you can make it the better. What's important is that you think carefully about the navigation on your website so that it's clear, uncluttered, comprehensive and easy to follow.
Inspirational examples of website navigation scheme's can be viewed here: Navbar
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